Permanent ADG

Identity, Branding, Digital

2014–15

With over ten years of experience in the fields of art, culture, industry, science and pharmaceutical, Permanent is a multidisciplinary firm based in Minneapolis. The group sought a fresh look for their business as they began to take on a more diverse clientele across the country in addition to offering a wider array of services. The identity took formal inspiration from the industrial surroundings of their Northeast Minneapolis base while signaling the infinite possibilities at the core of their creative output. 

︎Credits
Creative Direction: oval-x and Joseph Belk, Permanent ADG
Web/UX Design: Josh Clancy